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Consumer Alert

Sweepstakes winners are NOT required to pay any money before receiving their prize. If you have been called or have been mailed notification that you have won a sweepstakes or other type of promotion and need to send money before receiving your prize you are most likely being scammed.

Over the past few years, NSC has advised consumers not to fall prey to these frauds. Unfortunately, these individuals are now using our name and logo in order to appear legitimate.  These sweepstakes are NOT legitimate and are in no way associated with NSC.

If you have been notified that you have won a sweepstakes or other type of promotion and are asked for money please contact your State Attorney General, or you can file a complaint with the Federal Trade Commission.

For more information, please click here or call 800-894-5461.

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3 Ways to Collaborate on a Giveaway

Aug 01, 2017
Promotion Tips

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Giveaways are an awesome way to spread the word about your brand, gain new followers and potential customers.  And, most of the time, Sponsors come up with a great idea, institute it and the measure results of their advertising efforts.

But, have you ever thought of collaborating with other entities to help advertise your promotion (and get your brand name really buzzing)?

Today, we’re sharing three collaboration ideas to help your next giveaway reach new heights.

NEGOTIATE CO-SPONSORSHIPS

Working with other brands to cross promote each other is a great way to tap into a brand new audience and get people entering your giveaway.  An example of a co-sponsorship might surround the prize you are awarding.  Want to award a really awesome car?  Reach out to a vehicle manufacturer and negotiate a co-sponsorship whereby you advertise their brand in all of your sweepstakes materials and they, in turn, share it with their audience.

COLLABORATE WITH YOUR AUDIENCE

Get your audience engaged with your promotion by asking them to collaborate with you on something big!  Meghan Trainor did this a couple of years ago by asking her fans to share behind the scenes clips on social media, which would later be used in a fan-generated video.  Awarding the fans with a giveaway entry for their submission sweetens the deal and can generate lots of viral sharing!  Are the creative juices flowin’ yet?

ITS ALL ABOUT THE INFLUENCERS

We’ve talked about influencers before, and you’ve probably already got an arsenoal of fabulous bloggers and social media superstars in your corner.  Why not take the relationship a step further with a giveaway collaboration?  While there are a variety of ways you can collaborate with your influencers to share your giveaway with thier fans, we like the idea of a reverse takeover.  Instead of asking the influencer to takeover your social media account, ask  them if you can take over theirs and directly tap into thier audience.  Make sure you make it mutually beneficial for them!

Once you decide how you want to collaborate and spread the word for your next giveaway, contact us and we’ll help you administer it.  Let’s do this!

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